
اعلنت فورد اليوم خطتها المستقبليه للنكن بعد ايقاف ميركوري .
صرحت فورد انها سوف تقوم بتطوير وتحسين لنكن وذلك عن طريق اطلاق 7 سيارات جديده او مجدده خلال ال 4 سنوات القادمه .
قال مارك فيلدز Mark Fields رئيس فورد للقارتي امريكا Ford’s president of The Americas ” نحن احرزا تقدما كبير في تطوير فورد وتحويلها الى ارباح خلال الاعوام الماضيه والان يجب علينا تطوير لنكن وتحويلها الى ارباح مثل فورد ” وقال ايضا ” ان سيارات لنكن الجديده سوف تقوم بتطوير الفخامه للزبائنها الممزين في امريكا الشماليه وذلك عن طريق اعطائهم مزيج غير متوقع من القياده الممتعه و الراحه وسوف نعامل عملاء لنكن بتعامل راقي خلال وكلائنا ” .
قال الن موالالي Alan Mulally الرئيس التنفيذي للشركة فورد Ford president and CEO ” ان تحويل لنكن الى ارباح ذات نمو مستمر هو جزء هام من خطة فورد واحده One Ford ” وقال ايضا ” ان فورد تكتسب زخم وقوه وزبائن حول العالم ” وقال ايضا ” الان سوف نركز بشكل كامل للتقوية لنكن وذلك عن طريق انتاج سيارات يريدها العميل وذات قيمه ” .
الخطه المستقبليه للنكن :
- سياره لنكن جديده صغيره بنفس حجم الفورد فوكس وهي اول سياره صغيره تطلقها لنكن في تاريخها .
- تطوير مكائن وناقلات حركه ذات اقتصاديه عاليه في استهلاك الوقود وقطع خاصه للسيارات لنكن مثل محرك 6 سلندر جديد .
- سوف يتم تزويد جميع سيارات لنكن بمحركات بتقنية الايكوبوست من النكن نافيجيتور الى اصغر سياره من لنكن .ECO
BOOST - جعل جميع سيارات لنكن الافضل في الاقتصاديه في الوقود للتكون لنكن اكثر شركه من السيارات الفخمه اقتصاديه في استهلاك الوقود .
- تزويد سيارات لنكن باحدث واكثر التقنيات المهمه اكثر من اي شركه اخرى مثل اسقف زجاج متحرك fully retractable glass roofs و نظام تعليق يتعدل اتوماتيكيا مع ظروف الطريق عن طريق كمبيوتر adaptive computer-controlled suspensions و جير الكتروني يتحرك بواسطة الضغط على زر electronic, push-button gear-selectors ونظام يقوم بتقليل الازعاج اتوماتيكيا active noise control و والنظام الحصري المعلوماتي الترفيهي MyLincoln Touch
.driver connect technology
خلال ال 4 سنوات القادمه سوف تمر لنكن بمرحلة نمو شرسه وذلك بتميزها بناحية التصميم و المحركات الجديده و بتقنيات متقدمه للتوجه للمنافسة كاديلاك ولكزس في سوق امريكا الشماليه .
قال ديريك كيوزاك Derrick Kuzak وهو نائب رئيس مجموعة فورد قسم تطوير المنتجات العالميه Ford’s group vice president, Global Product Development ” ان سيارات لنكن سوف توفر للعميل اداء قوى مع راحه وهدوء عاليه مع تحكم عالي يمتاز بالرشاقه العاليه ” وقال ايضا ” سوف توفر مقصورات سيارات لنكن الداخليه ملجأ مصنوعه بافضل المواد في فئتها بهدوء مطلق مع تقنيات مهمه ” .
بدات لنكن تكتسب زبائن وتحسن سمعتها خلال ال 5 الاعوام الماضيه . في عام 2005 كانت حصة لنكن من السوق الامريكي تقدر ب 4.5% وفي عام 2010 زادت الى 6.3 % .
المصدر :





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